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ÉLANE — Skincare Brand Identity & Campaign

Project type

Brand Identity · Packaging Design · Campaign Design · Digital Design

ÉLANE is a conceptual skincare brand blending thoughtful care with expressive color. The project explores a cohesive identity across packaging, campaign design, and digital experiences, creating a brand that feels refined, modern, and approachable.

ÉLANE skincare collection featuring Goat’s Milk Cleansing Powder, Skin Balancing Toner, Vitamin C Nourishing Serum, and Nutrient-Rich Balancing Facial Oil arranged together against a soft cream background.

ÉLANE skincare collection featuring Goat’s Milk Cleansing Powder, Skin Balancing Toner, Vitamin C Nourishing Serum, and Nutrient-Rich Balancing Facial Oil arranged together against a soft cream background.

Closed ÉLANE Daily Ritual Kit in blush packaging with navy typography and coral, marigold, and aqua color accents.

Closed ÉLANE Daily Ritual Kit in blush packaging with navy typography and coral, marigold, and aqua color accents.

Open ÉLANE Daily Ritual Kit containing Goat’s Milk Cleansing Powder, Skin Balancing Toner, Vitamin C Nourishing Serum, and Nutrient-Rich Balancing Facial Oil arranged in four labeled steps.

Open ÉLANE Daily Ritual Kit containing Goat’s Milk Cleansing Powder, Skin Balancing Toner, Vitamin C Nourishing Serum, and Nutrient-Rich Balancing Facial Oil arranged in four labeled steps.

ÉLANE Goat’s Milk Cleansing Powder in a cream jar with a marigold lid displayed beside its coordinating rectangular product box.

ÉLANE Goat’s Milk Cleansing Powder in a cream jar with a marigold lid displayed beside its coordinating rectangular product box.

ÉLANE Skin Balancing Toner in a cobalt blue bottle displayed on aqua and stone pedestals with coral accents and campaign typography.

ÉLANE Skin Balancing Toner in a cobalt blue bottle displayed on aqua and stone pedestals with coral accents and campaign typography.

ÉLANE Vitamin C Nourishing Serum in an amber glass dropper bottle displayed beside a cream box with marigold, coral, and aqua accents.

ÉLANE Vitamin C Nourishing Serum in an amber glass dropper bottle displayed beside a cream box with marigold, coral, and aqua accents.

ÉLANE Nutrient-Rich Balancing Facial Oil in a golden glass dropper bottle displayed beside a cream box with coral, aqua, and marigold accents.

ÉLANE Nutrient-Rich Balancing Facial Oil in a golden glass dropper bottle displayed beside a cream box with coral, aqua, and marigold accents.

ÉLANE Goat’s Milk Cleansing Powder in a cream jar with a gold lid, displayed on a stone pedestal with aqua accents and campaign typography.

ÉLANE Goat’s Milk Cleansing Powder in a cream jar with a gold lid, displayed on a stone pedestal with aqua accents and campaign typography.

ÉLANE Skin Balancing Toner in a cobalt blue bottle displayed beside a cream box with aqua, coral, and marigold color accents.

ÉLANE Skin Balancing Toner in a cobalt blue bottle displayed beside a cream box with aqua, coral, and marigold color accents.

ÉLANE Vitamin C Serum in an amber dropper bottle displayed on a cream stone pedestal with coral accents and campaign typography.

ÉLANE Vitamin C Serum in an amber dropper bottle displayed on a cream stone pedestal with coral accents and campaign typography.

ÉLANE Balancing Facial Oil in a golden glass dropper bottle displayed on a cream stone pedestal with a mustard accent and campaign typography.

ÉLANE Balancing Facial Oil in a golden glass dropper bottle displayed on a cream stone pedestal with a mustard accent and campaign typography.

ÉLANE skincare campaign featuring Cleansing Powder, Toner, Vitamin C Serum, and Facial Oil arranged on colorful geometric pedestals against a soft cream background.

ÉLANE skincare campaign featuring Cleansing Powder, Toner, Vitamin C Serum, and Facial Oil arranged on colorful geometric pedestals against a soft cream background.

Mobile ÉLANE e-commerce product page displayed in a smartphone mockup, featuring the cobalt blue Skin Balancing Toner with product details, benefits, add-to-cart controls, and complementary skincare products.

Mobile ÉLANE e-commerce product page displayed in a smartphone mockup, featuring the cobalt blue Skin Balancing Toner with product details, benefits, add-to-cart controls, and complementary skincare products.

ÉLANE Ingredient Spotlight graphic featuring natural willow bark, Skin Balancing Toner, aqua and coral color blocking, and the words “Willow Bark.”

ÉLANE Ingredient Spotlight graphic featuring natural willow bark, Skin Balancing Toner, aqua and coral color blocking, and the words “Willow Bark.”

ÉLANE social media graphic featuring Cleansing Powder and Nourishing Facial Oil with aqua, coral, and marigold color blocks and the headline “Cleanse. Nourish. Repeat.”

ÉLANE social media graphic featuring Cleansing Powder and Nourishing Facial Oil with aqua, coral, and marigold color blocks and the headline “Cleanse. Nourish. Repeat.”

ÉLANE Daily Rituals social media graphic featuring Skin Balancing Toner and Vitamin C Nourishing Serum against aqua and coral geometric blocks with the text “Simple steps. Visible results.”

ÉLANE Daily Rituals social media graphic featuring Skin Balancing Toner and Vitamin C Nourishing Serum against aqua and coral geometric blocks with the text “Simple steps. Visible results.”

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